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Guest Post Outreach Best Practices for 2023

Blogging is all about connecting with others and sharing valuable content. If you're looking to do guest post outreach to other websites, it's important to know the best practices for 2023. Often it is helpful to outreach in a friendly and helpful manner. In this article, we'll provide some best practices to enhance your guest post outreach efforts and increase your chances of a positive response.

Why Personalize Your Emails

When contacting a blogger, always try to find their name and address them directly. Bloggers receive numerous emails, so standing out is crucial. Make your message concise, but inject it with personality. Show genuine interest in their work and mention something specific from their recent articles to demonstrate that you've done your research.

AuthenticBloggers has the direct names and emails of over 5000 bloggers and does guest post outreach from $500/month.

Example: Hi [Blogger's Name] recently came across your fantastic article on [Topic]. It resonated with me, and I believe I have an idea that would be a great fit for your [Section/Category]. I've written an article about [Topic] and its relation to [Specific Trend or Event]. Possibly, you are looking into it in case it interests you. I think it could provide valuable insights for your readers. Thank you for considering it! Best regards, [Your Name]

How to do Guest Post Outreach?

While there are various ways to do guest post outreach, email yields better responses than web forms or social media messages. Take a few extra minutes to search for the blogger's email address, even if there's a contact form available. It shows you've made an effort to find a direct connection. On AuthenticBloggers we have emails of 40,000 news/blog websites that you can contact to get your article published.

Connect with the blogger before sending your pitch. Engage in their social media posts, add them to your social media networks, and follow them on social media. By doing so, they may recognize your name when they receive your email, increasing the likelihood of them opening and responding. Make sure your outreach message includes clear calls to action and questions.

Example: Hi [Blogger's Name]! It's been a while since I last visited your blog, but I need to say that I have been impressed with your posts. I recently wrote an article about DJing with a tablet and the various apps available. Once it's ready, I'd love to submit it to your site. Would you mind letting me know the submission process? My sincere thanks go out to you! Best regards, [Your Name]

IMPORTANT TIP: Avoid Overloading with Links and Attachments: While including relevant links or attachments can be helpful, be mindful of not overwhelming the recipient. You might trigger spam filters if you include too many links or attachments. However, these can serve as an opportunity for follow-ups the next day, allowing you to check if the email was received and spark further conversation.

Approach with Confidence

Show confidence in your outreach. Assume that the blogger will be interested in your article or collaboration. Confidence is key to successful outreach, as it portrays you as a credible and reliable contributor. Include a captivating subject line in your email: Your subject line is essential to getting the recipient's attention. Avoid boring or spammy subject lines that may discourage them from opening your email. Instead, be intentional and creative with your subject line and introduction to make a positive first impression.

Here is an example of a blogger who got interested in becoming an affiliate for an artwork company. She wrote back when she saw my captivating headline and message.

example of guest post outreach

Guest Post Outreach to Build Relationships

Websites don't give out links; people make those decisions. When doing an outreach strategy for guest blogging, it is important to focus on websites managed by real people engaging with their content. Automated and neglected sites won't bring the desired results. To succeed in link building, you must establish relationships with individuals rather than just targeting websites. Offering something of value or showing your personality can make them like and trust you

Get the Blogger to Care

It's crucial to understand that bloggers want more than just great content. They seek traffic, social media engagement, comments, and conversions. They seek fresh perspectives that can enhance their sites. To persuade site owners, you must identify their specific needs and demonstrate how you can help them achieve their goals. The primary purpose of outreach is to elicit a response. Since you are targeting people, it's essential to tap into their emotions, as that's what makes us human.

Hi there! I hope you're having a wonderful day. I recently came across your "Write for Us" page and noticed you are open to guest posts. I've just finished writing an article titled "," and I thought it might interest you. In this piece, I delve into the recent findings of a study, exploring the concept of "_." Additionally, I touch upon the intriguing Topic of "." I have attached the article to this email, and I would be delighted if you could take a moment to read it.If you'd like to understand my writing style better, check out some of my previously published articles here: I'm eager to hear your thoughts and receive any feedback you might have! Please let me answer your questions. Thank you for reading this.Warm regards, [Your Name]

Here is another example of a flashy and to the point email.

Hi! Here's the deal: Your website could use some fresh content. I am a writer seeking new opportunities to share my work. Collaborating with you seems like a perfect chance for us to benefit each other, but let me tell you, this email needs your response to make it happen. I've reached out a couple of times before but haven't heard back. So, I'm reaching out again in the hopes that we can discuss this further. My expertise and writing skills can captivate your readers and enhance your site. Do not rely on my word alone. Let me know if you want a piece for review, and I will send it to you. We'll see where it goes! Best regards, [Your Name]

Here is an email where you are genuinely interested in supporting a cause.

Hey [Name], I wanted to inquire about being featured on your ethical tourism links page. At [Company], we are committed to making tourism a force for growth and benefiting the locations we visit. Providing support to communities is one of our values, which led to the establishment of [Resource]. We aim to expand this Resource to ensure that people know how to contribute even when on vacation and how tourism can positively impact growth and education. Including your list of ethical tourism links would be a significant step. I would truly appreciate your thoughts and ideas on this matter. Thank you and best wishes, [Your Name]

Dropping Comments on Bloggers Blogs

Engage by commenting on blog posts without including links.Use who. is to search for alternate email addresses (exercise caution and respect privacy).Hi [name], I've tried reaching you at your _ email address, but I thought I'd try this one. My name is , and I'm interested in writing an article for your blog on the following topics: (topic ideas).Here's an example of my writing: [link]Please let me know which article I can send you. Thank you![Your Name]

Guest blogging outreach is not easy. You will have to send at least 200 emails to get maybe 10 responses back. But the more authentic content you create, the easier new bloggers will find you and you will be the one saying Yes or No. Ahhh...so the tables will turn eventually.

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